Understand their struggle and then help them move forward
marketing /mär′kĭ-tĭng/ • noun
1. The strategic functions involved in identifying and appealing to particular groups of consumers, often including activities such as advertising, branding, pricing, and sales. 2. Helping them solve the right problem at the right time. 3. Persistent, consistent, and frequent stories, delivered to an aligned audience to earn attention, trust, and action.
What Change Do YOU Seek To Make With This Marketing Campaign?
Right now, someone is overwhelmed by the pace of some change. Be it culture, society, ecosystems, information, corporate structure, or whatever. They're drowning in articles about billion-dollar investments and enterprise-scale solutions. They're wondering if they're already too late if they've missed their chance, if they're falling hopelessly behind.